Phone calls, booked appointments, and real customers. Not pretty agency reports.
INDUSTRIES
Any Business That Needs Leads
CORE SERVICES
Google Ads
ALSO OFFERED
SEO, Paid Social & Consulting
EXPERIENCE
Hundreds of Businesses Managed
If your business depends on people calling you, filling out a lead form, or scheduling with you online, you’re a lead generation business.
Most agencies show you vanity metrics (clicks, impressions, etc.) that have nothing to do with your actual business results. The numbers generally look good, so they keep your campaigns on auto-pilot until you come to them with concerns and they’re forced to do something.
We specialize in lead generation and have done it for hundreds of businesses. We don’t copy/paste campaigns and we don’t leave things on auto-pilot. We actively manage your campaigns, we have regular conversations with you, and we’re honest about how things are going.
We've taken on many accounts where phone calls and form fills weren't being tracked at all. We need this data to optimize your campaigns, and you need it to see what's actually generating leads. It's the first thing we set up before spending your money.
Phone calls, form fills, appointment requests. You'll know which campaigns are generating them, when they're coming in, and which ones aren't pulling their weight. This helps us run your ads when you're actually generating business and save you money when you're not.
We don't let underperforming campaigns keep running because someone spent time building them. If something isn't producing a return, we rebuild it or we stop spending on it and put that budget where it can do more.
How your sales process works, what a good lead looks like, what your busy season is, where your margins are. The better we understand your business, the better decisions we make with your budget.
We want to work with you to figure out your actual cost per customer and the ROI of your marketing. Are your campaigns making you money or losing you money? We want to help you answer that.
Google Ads is where most of our clients start. We also manage SEO, social media advertising, remarketing, and content strategy. Our team has over 20 years of experience, BMD has been in business for 8 years, and we currently manage more than 50 active accounts across healthcare and service businesses.
Drop your info and we’ll tell you exactly what we see. No pitch, no commitment.
Plumbing, HVAC, roofing, pest control, electrical. Businesses where the phone ringing means money.
Dental, med spa, chiropractic, veterinary, senior living. Patient acquisition with compliance in mind.
Accounting, consulting, attorneys... Services where trust and expertise drive the sale.
Multiple markets, each managed individually. Different campaigns, different budgets, different results.
We offer these individually or together, depending on what your business needs.
Search campaigns targeting high-intent keywords for your services and your market. This is where leads come from, and it’s where we start.
Paid search gets you leads today. SEO builds the organic visibility that compounds over time. For clients where we manage both, every SEO decision is informed by what we already know from paid.
Not every business needs full campaign management. Some need a second opinion, a tracking fix, or a clear answer on whether their ad spend is doing what it should.
Phone call attribution, form fill tracking, keyword-level data that shows which campaigns produce customers and which ones produce noise.
Your services, your market, your competition. We do the keyword research, write the ad copy, and set the targeting based on what's actually going on in your area.
Including campaigns we built ourselves. If the data says it's not performing, it doesn't keep running because anyone is attached to it.
Deep audits breaking down performance by hour, day, keyword, and placement at a depth that manual reviews can't match.
Some businesses need Google Ads and nothing else. Some need ads, SEO, and consulting. We'll tell you what makes sense and won't sell you services you don't need.
Healthcare, home services, professional services. We know what works because we've managed it at scale, across different industries, in different markets.
Every business is different, so every campaign is different. We choose the campaign types, keywords, and ad formats that fit your business and your market. Your ads target people who are actively searching for services like yours, and we adjust your campaigns regularly to get the most out of your budget.
We start most accounts with Search campaigns focused on people who are actively looking for your services. Someone searching “emergency plumber near me” or “med spa in [your city]” has an immediate need. That’s where your budget should go first. Other campaign types like Display and remarketing get added when the data supports it.
Every account gets its own keyword research, ad copy, and geographic targeting. We look at your services, your competitors, and your actual service area before building anything. A business in a major metro and a business in a small town need different campaigns, different budgets, and different expectations.
We also pay attention to when your ads run. If your business depends on phone calls, your ads should be running when someone can pick up. If leads come through forms, the window can be wider, but response time still matters. We look at when your leads are actually coming in and adjust your schedule to match.
Your budget goes where it’s working. If one campaign or location is producing and another isn’t, we shift spend accordingly. We’ve reduced budgets on underperforming locations by more than half without losing a single lead, and moved that money somewhere it could do more.
We use AI tools to analyze lead gen accounts at a depth that manual reviews can’t match.
Every campaign, ad group, keyword, and time segment broken down at once. We can see which keywords produce customers versus which ones just produce clicks, and where your budget is going versus where it should be.
Lead gen accounts accumulate thousands of search queries. We surface the gaps that are wasting your budget, find new opportunities hiding in your data, and identify the patterns that separate quality leads from junk.
When you manage a multi-location portfolio, patterns emerge that no single-account review would catch. Which campaign structures work across similar markets. Which locations are underperforming relative to comparable ones.
Conversion data broken down by hour and day across every location. That's how we found $63,600 in annual waste across a 21-location portfolio. The answer was different at every single location.
The AI finds the patterns. We make the decisions.
Tell us about your business and what you’re looking for. We’ll take a look at your current campaigns, or help you build them from scratch, and tell you what we’d do differently.
Any business that generates leads through phone calls, form fills, or booked appointments. Healthcare, home services, professional services, multi-location businesses, and more. The industry matters less than the model. If your customers find you through search, we know how to build and manage those campaigns.
Typically our services start around $3,000/month, but we occasionally go lower for smaller businesses. It all depends on what your business needs. Every scope is built around the business, not a package we sell to everyone.
If we’re taking over an existing account, you’ll usually see improvements in 30 to 60 days. Better targeting, less wasted spend, more qualified leads. New accounts take longer because we’re building from scratch and need data before we can optimize. SEO takes three to six months. We’ll be honest about the timeline based on where you’re starting.
Yes. We currently manage 50+ active accounts, many of which are multi-location. Every location gets its own campaign built for its market, its competition, and its conversion patterns. Budget goes where it’s producing.
We pull your actual data. Campaign structure, search terms, lead tracking setup, geographic targeting, ad schedules, keyword performance, and budget allocation. You get a written report on what’s working, what’s wasting money, and what we’d change. If everything looks good, we’ll tell you that too.
Six months to start, then month-to-month. Six months gives us enough time to audit, rebuild if needed, gather data, and prove what we can do. After that, you stay because the results make it obvious.